Drew Plat, a successful actor who is tired of the duplicity of those around him, is drawn to a new stage: Grimm's World. A fantasy world where anyone can be anything, Drew emerges into this as Alistair. The first in-game day, as he is hunting in the woods, he is ganged up by a local guild and chased into a oddly large rabbit hole. There he falls and meets a mysterious NPC that is known as The White Rabbit and other strange characters. He is handed one of the most difficult roles to act out in the virtual stage of Grimm's World, the Mad Hatter. Will anyone be able to uncover the machinations and trickery that occur under the facade of madness? A better question would be, will anyone be able to stop them?